Going through the huge choice of media network sites can be a bit of a challenge, but it is worth trying, for it can boost your sales a lot, especially when you are looking for tenants and holiday makers. Finding the right target market is essential if you want to be successful in the rentals business. There are numerous websites which you can check, but some are better than others, so don't waste your time, efforts and resources signing up to the wrong sites and advertising there. Generally speaking, nowadays there are four major networks you should join and use for your rentals services. These are Facebook, LinkedIn, Twitter and Google+. The question is how effective are they and how much time do you need on each of them until you get actual results. Moreover, once you start using them you need to continue updating the information, or post news, otherwise your popularity will sink shortly. There are many businesses who work well with Twitter, for instance, but when it comes to rentals, it's better to stick mainly to Facebook and Google+. They have good interfaces, lots of applications and benefits. Facebook has the best photo platform, which is essential when you want to rent out property. It is quite easy to use Facebook for posting photos and you can even limit the audience for each if you wish. Good images of your property are what seal the deal usually. Take quality photos of your house and post them, along with some information about the size of rooms, facilities and appliances. The more information you provide, the interested people will be. Only few people want to immediately call or email an owner with their questions; they need to have some basis for that. The information people are looking for is: photos, size, included bills or not, monthly rent and amenities.

Social networks are all about communication, so in order to get results you need to be social, whether you like it or not. Twitter is a good option, but having an actual conversation with someone is hard, due to the limit of only 140 characters. If you want to rent out your place you may need more than 140 characters in order to be persuasive enough. Moreover, in order to post photos on Twitter you need to use a third-party application, which complicates things even more. This also doesn't secure that people will see your images.

When it comes to advertising property, you can easily go to Google+, which is a bit different than other social network sites - it offers neat organizing of contacts, posting photos, videos and as much text as you wish. Google+ has only gained popularity over the last year, but is quite useful since it's connected to your Google account and Gmail. Google+ is growing and is becoming a nice platform for all sorts of people.

The biggest social network is of course Facebook, so spending time on it can be very useful. You can easily create a page of your property or rentals business and suggest it to your friends or put an advertisement. The advantage of  Facebook is that literally every man and his dog own an account these days, so it could help you reach the biggest market possible. With a good marketing strategy you will be able to get lots of attention.

Remember that you must communicate with your followers or subscribers and spend some time every day on the social media sites. This is the easiest and fastest way to reach big numbers of people. You don't need 10 accounts, you could have two, but keep them maintained and well-presented.